Pest control companies have to be creative and strategic when it comes to marketing their services. To create an effective pest control marketing strategy, it’s important to understand your target audience and the strategies that will be most effective in reaching them. Consider creating a website or blog to showcase your services, and be sure to include customer reviews and testimonials to boost credibility. Utilize digital marketing techniques such as SEO, PPC, and social media to ensure your website is visible to potential customers. Additionally, you should consider partnering with local businesses and organizations to cross-promote services and increase brand awareness. Finally, be sure to track the results of your marketing efforts to ensure you’re getting the most out of your efforts.